NUTRIFY BY NIKE
Nutrify by Nike is a new offering, with healthy snacks to help your daily life. With a brand focused on athletic endeavors and being the best you can be, Nutrify supports this by ensuring you have the necessary fuel to do it all. Just eat it.
I created the logo and monogram first, inspired by their already existing, simple designs. I wanted to embrace the logo, without it being too literal, so I added the curves of the swoosh into the lettering of Nutrify. Everything about the brand is meant to be bold, and inspire. The bar itself with a limited number of ingredients, focusing on the importance of health and knowing what's going into your food.